Amazon Summer Beauty Event 2025

SAVE 35%: Get 35% (or more!) off a wide range of skincare, makeup, hair care, and other beauty essentials during Amazon’s Summer Beauty Event.

Amazon Summer Beauty Event deals

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Amazon’s been gifting us with major sales events lately, and the savings aren’t stopping anytime soon. Right now, the retailer is hosting its Summer Beauty Event, and it’s overflowing with deals on beauty tech, skincare, makeup, haircare, and more.

The Summer Beauty Event runs through Sunday, May 11, and you can expect to score 35% (or more) off select beauty must-haves, including products from premium brands like Armani Beauty, Laneige, and Ouai. Plus, there are pages upon pages of markdowns across the entire beauty vertical, so you can save on everything from dermatologist-approved sunscreens to celebrity-loved concealers. But what we’re most excited to see on sale are high-tech beauty devices, like the Pure Daily Care NanoSteamer and Shark FlexStyle Hair Dryer and Styling System (both of which have been featured in our roundups of editor faves).

Here’s a shortlist of some of the best deals we’ve found so far, followed by answers to frequently asked questions about the Amazon Summer Beauty Event.

Best deal overall

Why we like it

The Shark FlexStyle Hair Dryer and Styling System is one of our favorite Dyson Airwrap dupes, and right now you can get it for just $249.99, down from $319.99 at Amazon. The Shark FlexStyle is a multi-styling tool that can curl, volumize, smooth, and dry your hair without damaging it by regulating temperatures 1,000 times per second.

It weighs around 1.5 pounds and comes with two auto-wrap curlers, a paddle brush, an oval brush, a styling concentrator, and a curl-defining diffuser.

More beauty deals

An Amazon’s Choice and the #1 Top Seller, the Euphro Digital Picture Frame has delighted millions of customers. With 1,473 ratings, an impressive 4.7 out of 5 stars, and over 6,000 units sold in the past month, this frame is a must-have for your home or as the perfect gift. Available now for just $79.99.

Connect Euphro digital picture frame to a WiFi network and share photos and videos via the free “Uhale” app. Share the special life moments instantly and privately, creating a seamless connection with your family and friends. The sleek design fits any home decor and comes with crystal-clear image quality to highlight every cherished moment.

Join the millions of happy customers who call Euphro “a game-changer for photo sharing.” Order yours now for $79.99 on Amazon!

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