Amazon Prime Day will be twice as long this year, starts on July 8

Amazon Prime Day will double up on the deals this year and it will last four days – last year it was only two days. Amazon’s biggest deal event will start on July 8 and will end on July 11 (that is Tuesday through Friday a few weeks from now).

As usual, we will keep you up to date with the best deals over the four days – we suspect that Amazon will spread out the offers instead of having them available all at once for the full duration of the event.

And we can start early – from July 1, a wide variety of Amazon-branded products will be up to 30% off. Some, like the Ring Battery Doorbell and Blink Mini 2 two-pack, will be at their lowest prices ever. The Amazon Fire HD 8 Plus, Kindle Essentials bundle, eero Wi-Fi mesh systems and more will be up to 50% off. Check out 17 of the best early Prime Day 2025 deals.

It goes without saying that you need to be a Prime subscriber to join in on the shopping bonanza. Thankfully, a free trial period will work just fine for that. If you want to extend the membership beyond that, Amazon offers fast free shipping, 100 million songs in shuffle mode on Amazon Music (and ad-free podcasts), Prime Video and Prime Gaming.

Prime Day will take place in the following countries: Australia, Austria, Belgium, Brazil, Canada, Egypt, France, Germany, India, Italy, Japan, Luxembourg, Mexico, the Netherlands, Poland, Portugal, Saudi Arabia, Singapore, Spain, Sweden, Turkey, the United Arab Emirates, the US and the UK. This year, shoppers from Ireland can shop Prime deals on amazon.ie, while people in Colombia can use amazon.com.

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