Janhoi McGregor, Senior Contributor
2025-07-15 12:05:00
www.forbes.com
The Samsung Galaxy Z Fold7 smartphone is displayed at a Samsung store in Seoul on July 10, 2025. … More
Samsung really wants you to buy the Galaxy Z Fold 7. It started with repeated teasers, that virtually gave everything away, and ended with a spate of pre-order discounts, including a 24-hour flash giveaway.
As it stands, the Korean company is running seven (get it?) different promotions for its Galaxy Z Fold 7, alongside a new double trade-in deal I haven’t seen before (more on that below). Here’s what is on offer.
- £50 ($50 in the U.S. too) discount if you’re registered for marketing emails from Samsung.
- Double storage offer worth £100 ($133.96), which means buyers get the 512GB model for the price of the 256GB option.
- £100 off when the device is bought through PayPal with the code “PAYPAL.”
- £200 ($267.91) off when any tablet is traded in on top of the regular trade-in pricing.
- A free pair of Galaxy Buds when the code “BUDS” is used at checkout.
- 5% off the phone when bought through the Samsung Shop app and the code “APP5” is used.
- 100-day return period to test the phone out.
Most of these offers expire on July 24th, except the long-running “APP5” code, and the free pair of Galaxy Buds voucher, which ends today (July 15th) at midnight. Considering Samsung continued to offer freebies and discounts weeks after the Galaxy S25 Edge released, I wouldn’t be surprised if more were on the way for the Fold 7.
These promotions and freebies, before a trade-in is included, total £718.95 ($963.08). A solid deal that almost makes buying the phone in the pre-order period worth it. Especially the double trade-in deal, which is one of the more eye-catching offers.
In essence, Samsung will pay £200 for “any tablet in any condition” on top of your used-smartphone trade-in. The Korean company previously told me that it will honor that promise of accepting any device, and the small print doesn’t have any glaring caveats to it. The 100 day try before you buy period, too, is very enticing.
Samsung Has More Galaxy Z Fold 7 Discounts Up Its Sleeve
But, as you will know if you read my deals stories (don’t miss any by hitting the follow button below), this is the worst time to buy a smartphone. Like cars, smartphones depreciate rapidly and the pre-order period is when the device is at its most expensive.
Samsung will almost certainly discount the Galaxy Z Fold 7 again. A good cue is the Galaxy S25 Edge, which was bundled with the Galaxy Tab A9 Plus a month after the phone launched. Also, a Galaxy Z Fold 6 deal in May knocked a straight $350 off the device, which, to me, is the gold standard in deals because the actual price of the handset is lower. Freebies and incentives are great, but minimising the dent in your wallet is far more important.
Trade-in prices, too, were better a month ago. In June Samsung valued the Galaxy S23 Plus at £333 ($446.08), but now it’s only worth £257 ($344.27). The Galaxy S23 Ultra was priced at £449 ($601.47), now it’s valued at £386 ($517.07). It’s not all bad news, last month Samsung paid £230 ($308.10) for the Apple iPhone 13 Pro Max, that valuation has now shot up to £345 ($462.15).
If you’re not in a hurry to buy the Galaxy Z Fold 7, I’d say it’s worth waiting to see what discounts Samsung has up its sleeve for next month.
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