David Phelan, Senior Contributor
2025-07-18 11:54:00
www.forbes.com
National Emoji Day falls on July 17 each year. This year, the Unicode Consortium, which decides these things, has announced that Unicode 17.0 will include at least nine new emoji, coming soon. And there’s one you might find very useful.
Nine new emoji coming soon.
The Unicode Consortium is “the nonprofit behind the Unicode Standard—the foundation that, in short, ensures your text (and emoji!) work across all your devices, around the world. Every year, new characters including emoji are added to the Unicode Standard and after a lot of paperwork are added to your device of choice :),” it says.
The New Emoji
This year’s crop includes a decent range of stuff. There’s a great new smiley face, a mythical creature and a playful whale. Here’s what to look out for. Note that when Apple releases its emoji, they will look different from this. And in the meantime, you can do create your own using Genmoji.
There are four straightfoward emoji: trombone, apple core, ballet dancer and treasure chest. Simple to use: anything to do with music, referring to something that’s rotten to the core, a chance to mention how lithe and nimble you are and the financial jackpot you hope to reach.
Fight Cloud
Then there are two cartoonish ones: a landslide of rocks falling down a cliff (as in, “I’m going to win this election by a…” and what’s called a fight cloud, that classic bubble of dust raised by a strenuous altercation, complete with stars and lightning bolts and lots of momentum. This is useful for when you want to tell a friend that the next time you see a certain person, you won’t be friendly. Though, to be clear, there’s no justification for actual violence, so get your aggression out with a tiny emoji instead.
Hairy Creature
Bigfoot
And then my two favorites. First, what’s described as a hairy creature but looks like nothing so much as Bigfoot, or the Yeti, or whatever you call that mythical beast. Apple will design something special for this, I suspect. Use it to pointedly refer to someone whom you just never see (since they started their new relationship, or whatever your beef is).
The Best New Emoji
Finally, what the Unicode Consortium calls “Distorted Face” but which, for me, speaks to us all.
Distorted Face
Look at the red cheeks, pie-dish eyes, exasperated brows and open mouth. Honestly, I feel like this more often than I’d like to admit. I’m going to be using this a lot, whether to indicate why I’m not coming out tonight, thank you very much for asking, or explaining to my editor why I’m late with a deadline or just for some generalized feeling of ennui.
Oh, emoji, you can be so eloquent.
When Will We See Them?
They could appear any time, but Apple tends not to put new emoji in the first version of its operating system, but it’s possible we’ll see them before the end of the year.
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