Marcus Mendes
2025-08-07 19:03:00
9to5mac.com

The Browser Company has announced a subscription plan for Dia, its new AI-powered browser. Here are the details.
Dia now offers a Dia Pro subscription plan
A couple of months ago, The Browser Company launched Dia, its new crack at an AI-powered browser.
That came after it decided to shut down the Arc browser, much to the dismay of passionate and highly engaged early adopters who enjoyed the company’s completely different take on what a browser should look like and behave.
With Dia, which remains in beta, the company opted for a more familiar browser-like interface, but added a sidebar with an AI assistant that understands what the user is looking at, remembers their browsing history, and helps them get stuff done.
Today, The Browser Company announced an idea that is becoming increasingly familiar for AI-powered browsers: a $20/month subscription plan, called Dia Pro.
With Dia Pro, users get unlimited access to the AI assistant, whereas free users will retain full access to all features, but may face usage limits depending on their activity.
But what are those limits?
Currently, there’s no clear info on the limits for free users, but last month, The Browser Company CEO Josh Miller said in an interview to The New York Times that the browser would “remain free for those who use the A.I. tool only a few times a week.”
Have you tried Dia? Are you still upset about the sunsetting of Arc? Let us know in the comments.
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